After decades of steady decline in the ownership of life insurance at the household level, the market is showing some glimmers of hope. According to the recently released 2016 LIMRA Ownership Study, “Over the last six years, ownership volume increased by 3 million households, which is a signal that consumer demand for individual life has rebounded.”
As consumer attitudes around life insurance potentially shift with the changing economic climate, now’s a good time to talk to your clients. Share this article as a conversation starter.
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